Transport Topics Launches Daily Briefings on Smart Speaker Platforms
Transport Topics now offers a daily news briefing available each weekday morning via smart speaker devices, such as Amazon Echo and Google Home.
The one-minute briefing is crafted to provide freight transportation executives the top industry headlines they need to know in a quick, easy-to-access format.
New episodes will be ready across various smart platforms each weekday morning at 7 a.m. Eastern time, and available throughout the day on demand. To activate the program, listeners simply say, “Alexa, play Transport Topics,” or “Hey Google, talk to Transport Topics,” depending on their device.
“We want to be able to reach businesspeople where they are and make it convenient to follow the latest trucking and freight transportation news,” said Joe Howard, Transport Topics executive editor. “A voice-activated news program is a great new way to connect with our audience — whether in their kitchen, vehicle or their office.
“While our website and newsletters offer broad coverage of top industry stories, our voice-activated daily briefing will offer a compact focus: the three most important or interesting stories, delivered in about 60 seconds,” said Howard.
Despite its brevity, the daily briefing will deliver the expertise and insight that audiences expect from Transport Topics — just on a new platform. For those who want to dive deeper, each episode drives listeners to www.ttnews.com to learn more.
“With the debut of the daily Transport Topics news brief, we look forward to providing transportation and freight industry executives with all the news and information they need to jump-start their workday,” said Sue Hensley, publisher of Transport Topics. “We look forward to this new offering allowing us to connect with and inform our audience in a brand-new way.”
To play the audio briefs, listeners should enable the program on their favorite smart device and use the appropriate command. The daily briefings are available on Amazon Alexa, Google Assist, Spotify, Google Play, Apple Podcasts and iHeartRadio. For more information about the program, go to www.ttnews.com/listen.