pickups News Updates

BusinessTechnologyEquipment

VW awaits Ford decision on new truck platform

CEO Oliver Blume has identified North America as one of VW’s biggest remaining growth opportunities, particularly in rugged SUVs and pickups where the group has little presence.

October 23, 2026
BusinessTechnologyEquipmentFuel

Ford killed its electric pickup truck — then demand surged

On the used market, Lightning prices are comparable to those of gas-powered F-150s. At parity, it appears customers like the EV version as much or more than the traditional machine.

October 13, 2026
BusinessEquipmentFuel

GM goes big on pickup trucks despite fuel prices

GM runs on truck profits, and the all-new versions of the Silverado and Sierra will come with bigger engines and a plan to produce even more of them.

September 25, 2026
GovernmentBusinessEquipmentFuelLogistics

U.S. looks to Canada for oil, aluminum and pickup trucks

The two economies remain intertwined, and much could be at stake if Trump’s trade war reaches more of the energy, materials and supply chains that the U.S. still relies on Canada to provide.

August 27, 2026
BusinessEquipment

GM boosts 2026 outlook on premium pricing for big trucks

GM’s brighter outlook came despite a tough second quarter. The company has kept profits up by keeping inventory low and maintaining higher prices on its most profitable models.

July 21, 2026
BusinessTechnologyEquipmentFuel

Slate Tests Electric Pickup Market With Price Under $25,000

The company is pitching a customizable, low-cost pickup as an antidote to expensive trucks and SUVs, testing whether affordability can broaden the appeal of EVs.

June 24, 2026
BusinessTechnologyEquipmentSafety

IIHS Takes Next Step Toward Heavy-Duty Truck Safety Ratings

Passenger vehicle safety ratings have existed for decades, but until now no comparable commercial vehicle evaluations had been carried out and made public.

June 18, 2026
BusinessEquipment

GM Pickup Truck Plant Could Shut Down Over Supplier Strike

Union workers at axle supplier Dauch walked off the job in a labor dispute. GM has enough of the parts on hand to last about two weeks, a spokesman said. 

June 2, 2026
Equipment

An Old American Pickup Truck Becomes More Than a Workhorse

Pickups were made for work. They became icons of a rural ideal, potent enough to inspire and populate many a country song.

May 29, 2026
GovernmentBusinessEquipment

Ford in Talks to Supply Pickups to Military in North America

Ford is in negotiations with defense departments in Europe and North America to supply pickup trucks and software to their armed forces.

May 18, 2026

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