Samsara Releases Guide on Driver Safety


In the past year Samsara technology prevented an estimated 200,000 crashes. Now they’ve teamed up with Together for Safer Roads, an NGO dedicated to road safety, to share best practices on how fleets across the U.S. can create safer practices using technology and driver coaching. The Driver Coaching handbook breaks down coaching improvements into easy-to-follow stages, suited to organizations that are new to driver coaching or looking to improve on an existing program.

Samsara’s handbook provides best practices from industry experts, checklists, and insights into areas like:

  • Program design: how to create or refine a driver coaching program that’s built to last.
  • Change management and implementation: tips on how to build driver and union buy-in, root coaching in unbiased assessment, and keep feedback personalized as a program scales.
  • Effective coaching frameworks: proven frameworks that make coaching successful and use sample coaching workflows to create a clear and consistent foundation for a program.
  • Selecting the right coaching technology: how to successfully select and trial coaching technology to ensure that a coaching program sees the benefits of new tools immediately.

To build a coaching program that lasts, Samsara and Together for Safer Roads recommend a gradual approach to ensure a smooth transition, breaking it down into beginner, intermediate, and advanced.

Once your coaching program is fully up and running, they recommend setting specific metrics and facilitating ongoing feedback from stakeholders – whether it’s surveying drivers, safety managers, or customers.

The rapid development of AI is quickly evolving the safety landscape of fleets. In the next two years, 62% of organizations say they will use AI to coach employees in real time, and 58% will use extended reality. Today, one of the biggest benefits of AI for operations is that it enables training beyond the office, something that is a major focus for Samsara.

In the past year Samsara has made significant investments in safety solutions for its tens of thousands of customers globally, including launching Mobile Experience Management (MEM) and Virtual Coach. With MEM employees can get customized support - like remote training and live troubleshooting - through their mobile devices, all while keeping them safe by reducing unnecessary digital distractions.

Meanwhile, Samsara’s Virtual Coach allows drivers to self-coach directly from the Samsara Driver App at any time. This makes it easy for managers to personalize coaching experiences at scale, improving both road safety as well as driver engagement and retention. The Rasmussen Group saved $2.6 million in legal expenses and loss exposure due to improvements in driver behaviors. And Fraley & Schilling saw a 36% reduction in insurance costs from 2020 to 2023 through the use of Virtual Coach and Proactive Driver Coaching, even as market costs rose 20%.

This June Samsara will be holding its annual customer conference, Beyond, in Chicago. There the company will announce new technologies to hundreds of customers in attendance. Registration for the virtual event is now open.


About Samsara

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world’s leading organizations across construction, transportation and warehousing, field services, manufacturing, retail, logistics, and the public sector. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy.



The above article is sponsor-generated content. To learn more about sponsor-generated content, click here.