September 18, 2017 4:00 PM, EDT

Celadon Sells Assets of Flatbed Division to PS Logistics

John Sommers II for TT

Celadon Group Inc. is getting out of the flatbed business, striking a deal under which PS Logistics in Birmingham, Ala., will buy all of its flatbed equipment, retain its drivers and staff, and take over contracts with certain customers, company officials announced Sept. 18.

The move is part of a realignment and financial restructuring effort underway at Celadon since the arrival of CEO Paul Svindland in July.

“Under the strategic plan adopted over the past 30 days, our goal is to concentrate our resources on core business lines where we add value to customers and have the opportunity to generate acceptable returns over time,” Svindland said in a statement. “Our new management team determined that we had neither the expertise nor the critical mass to compete in the flatbed sector.”

Flatbed/heavy specialized hauling generated only about $20 million in revenue for Celadon in 2016 and was the smallest of five freight sectors in which the company competes. Based in Indianapolis, Celadon ranks No. 33 on the Transport Topics Top 100 list of largest for-hire carriers in North America with total revenue of $1.05 billion in 2016. Celadon Trucking Services ranks No. 13 on TT’s list of top truckload/dedicated carriers with revenue of $850 million. Celadon also has business in the less-than-truckload, refrigerated and intermodal/drayage freight sectors.

PS Logistics ranks No. 61 on the for-hire TT100 and is the fourth-largest carrier in the flatbed/heavy specialized sector with revenue of $495.3 million in 2016.

Under terms of the deal, PS Logistics will acquire Celadon’s flatbed trailers in exchange for an assumption or satisfaction of the lease obligations and cash for company-owned equipment. PS Logistics also agreed to enter into contracts with up to 100 independent owner-operators and to hire certain company drivers and other employees associated with the business.

“We look forward to working with their great flatbed drivers and operations group,” PS Logistics CEO Scott Smith said in a statement.

Financial terms were not disclosed.

Celadon’s Svindland said the company’s remaining business “is undergoing an intense improvement phase with multiple initiatives taking hold into a rapidly improving freight marketplace.”

Celadon is best known for its focus on auto parts moving between the United States, Mexico and Canada since passage of the North American Free Trade Agreement in 1994.

That business has not been as profitable over the past year, Svindland noted, while other businesses, including dedicated contract carriage, warehousing, regional truckload and other value-added logistics services have performed better.

“In our portfolio of companies, several are high performers with steady business levels and cash flow,” Svindland said. “Our historical NAFTA-focused truckload business has had a difficult year from a profitability perspective, but offers a strong niche with long-standing customer relationships.”

Svindland said the company will continue to work on a strategic plan while seeking to refinance its capital structure.

Before joining Celadon, Svindland was CEO of Farren International Holdings and EZE Trucking, both of which are flatbed/heavy specialized carriers. Prior to his involvement with Farren and EZE, Svindland worked as chief operating officer at intermodal marketing firm Pacer International and as a managing director of AlixPartners, a business advisory firm.