perspective News Updates

Expectations this year are for the U.S. economy to grow moderately, fuel prices to stay at historic lows and truck capacity to remain tight for a healthy rate environment. However, growing faster than the competition will require more than opportunities.

If you had an extra $2 million to spend on your fleet, what would you do with it? I’m going to go out on a limb and suggest that most fleet owners would earmark the cash for capital expenditures or personnel development.

In 1994, Congress wrote a bill authorizing the Federal Aviation Administration. In addition to keeping our skies safe, that bill laid down an important principle for our industry: that the federal government — not individual states — should write rules for interstate trucking.

Since May 2014 and the introduction of the new medical examiner system, more than 150,000 drivers have left the transportation industry due to medical ineligibility.

The trucking industry is searching for ways to alleviate what has become a national epidemic that apparently is growing — the driver shortage. But this problem may not be solved without tackling the enormous elephant in the room, which is costly for drivers and fleets: driver downtime and detention.

Not much has changed since the 1970s when, as a young technology marketer, I stood on the docks of countless trucking companies for hours, sometimes days, clipboard in hand, trying to measure the time and efficiency of dock management. Armed with data laboriously collected, I would confront trucking executives with the evidence that I thought would persuade them to invest in the latest technology of the day to automate wherever they could.

A lot of competing financial issues face transportation companies, but unfortunately, not all of these needs are within your control

Just when we thought the price of oil couldn’t slide any further, here we are. As I write this, crude oil prices have fallen below $30 per barrel for the first time since 2003 — dropping 40% from six months ago. Few imagined that prices would be where they are to start the new year. And even fewer (fuel hedgers aside) budgeted so.

Transportation and fleet managers have wrestled for years with the cost versus benefit of incorporating telematics on their trucks. The term telematics derives from the combination of telecommunications and informatics and represents a variety of devices also known as onboard computer systems.

It has been great to have a lull in high fuel prices, hasn’t it? Almost something we could get used to. But would you bet on these prices sticking around forever?