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Shell Rotella, a lubricant brand of Royal Dutch Shell, will offer customers carbon neutral lubricants for heavy-duty engines in North America.
Existing products Shell Rotella T6 Full Synthetic and Shell Rotella T5 Synthetic Blend engine oils now will be carbon neutral as a step toward Shell’s target to be a net-zero-emissions energy business by 2050, in step with society and with its customers, the Houston-based company reported.
One way Shell plans to avoid emissions is by optimizing efficiency during production and design of its products by using more recycled content in its bottles, when possible.
Shell will reduce emissions by a number of avenues, including improved energy efficiency. More than 50% of electricity used in Shell lubricant blending plants now comes from renewable sources.
Shell also will offset the remaining CO2 emissions through buying and selling carbon credits from the company’s global portfolio of nature-based solutions projects and continued investment in nature-based solutions initiatives.
“Many customers are focused on reducing their net carbon footprint, and as the leading heavy-duty engine oil in North America, Shell Rotella can play a significant role,” Machteld de Haan, vice president of Shell Lubricants Americas, said in a release. “We are proud to offer a Shell Rotella carbon-neutral option for heavy-duty engines without compromising engine protection and be a part of the largest carbon-neutral program in the lubricants industry.”
Globally, Shell aims to offset the annual emissions of more than 52 million gallons of advanced synthetic lubricants. — Transport Topics
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