October 28, 2019 11:00 AM, EDT

Mack Shows Limited-Edition Black Anthem

Mack Black AnthemThe Mack Black Anthem. (Mack Trucks)

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ATLANTA – Mack Trucks has introduced a limited-edition, blacked-out version of its Anthem over-the-road tractor that features a swath of model-specific exterior and interior appointments.

The Mack Black Anthem, which the manufacturer unveiled Oct. 28 during a media event here at the North American Commercial Vehicle Show, will be limited to 500 units and will be built from a 70-inch stand-up sleeper model painted black and spec’d with black exterior and interior trim features.

Outside, the truck has Alcoa Durablack aluminum wheels, cab steps and deck plates powder-coated in black, flat-black trim stripes on the two hood-mounted air intakes, black aluminum fuel tanks, black mudflap brackets and a door emblem that denotes the truck as a limited edition. The truck also features Mack’s first use of a black bulldog hood emblem.

Mack Director of Product Strategy Roy Horton

Horton by John Sommers II for TT

Inside, leather seats and door panels feature a model-specific diamond-stitched pattern, and the seats have an embroidered bulldog logo on the headrest. The same diamond-stitched pattern carries over to the sleeper cab’s side and rear wall trims. Other interior appointments include black wood accents on the dash and door panels, black-painted gauge bezels and a black, leather-wrapped flat-bottomed steering wheel with black spokes and gray stitching.

Mack Director of Product Strategy Roy Horton said during a press briefing that the idea for the model dates back to the Anthem’s 2017 launch, when the manufacturer ran a convoy of trucks from the company’s Allentown, Pa., factory to Atlanta for that year’s edition of the NACV show.

“We had ten trucks, six or seven of them were Anthem models, and one of those trucks we actually blacked out — just some of the exterior features — to get a gauge of the customer interest, the market, the public perception,” he said. “The response was tremendous.”

Each Black Anthem also includes a Yeti cooler filled with commemorative memorabilia that includes a custom watch, a die-cast version of the truck, a keychain and more.

The truck is now available for order, and can be spec’d with a drivetrain of the customer’s choice, Horton added.

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