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October 17, 2014 4:30 PM, EDT

Fushimi Returns to US as CEO of Yokohama Corp. in North America

Yokohama Corp.
Takaharu Fushimi has been appointed CEO of tire manufacturer Yokohama Corp. of North America, based in Fullerton, California.

He returned to the United States after serving as a managing corporate officer with Yokohama Rubber Co. Ltd., the Tokyo-based parent company. He previously served as the chief financial officer at Yokohama Tire Corp., a YCNA subsidiary also based in Fullerton.

In his new role, Fushimi will supervise strategic operations in North America and multiple subsidiaries and business units for sales and marketing, original equipment business and manufacturing.



Among his executive assignments, he led the original equipment tire sales and the marketing division for Yokohama Rubber Co.