Rush Enterprises Names New Chief Executive Officer

ush Enterprises, the nation’s largest dealer of Peterbilt trucks, said Tuesday that it named W.M. “Rusty” Rush its new chief executive officer, succeeding his father, W. Marvin Rush, who will remain the company’s chairman.

Rusty Rush, 47, began working at Rush Enterprises in 1974, and has served as president and chief operating officer since 2001. He retains the president’s post with the promotion and has been on the company’s board since 1996.

"I am honored to assume the position of [CEO] and am excited about the opportunities ahead for Rush Enterprises," he said in a statement.

Two weeks ago, the publicly traded dealership reported record fourth-quarter and annual revenue and income. (Click here for previous coverage.)