Mack, Michelin Continue to Sponsor Share the Road Program in 2008

ORLANDO, Fla. — Mack Trucks said it will once again be the primary sponsor for American Trucking Associations’ Share the Road program in 2008.

Michelin North America, the U.S. arm of French tire-maker Michelin, also said it would continue as a sponsor.

The companies made the announcements here during ATA’s annual Management Conference & Exhibition.

Kevin Flaherty, Mack’s vice president of sales, announced that the Mack Vision tractor that has been Share the Road’s flagship truck would be retired during 2008 and replaced with a new Pinnacle model tractor.