Cannon Express Turns to the Web

April 4, 2000 9:20 AM, EDT

Another truckload carrier is looking to the Internet for salvation.

Cannon Express of Springdale, Ark., announced the formation of Carriersco-op.com, an online business aimed at helping smaller trucking companies exchange loads and compete with larger rivals and third-party non-asset-based transportation companies.

The move is the latest in a mad rush by trucking companies and logistics experts to set up electronic marketplaces in an effort to lower costs and reduce empty backhauls.

And Wall Street is sending a powerful signal that it likes the trend.

For the full story, see the Apr. 3 print edition of Transport Topics. Subscribe today.