ATA Seeks Nominations for Mike Russell Trucking Image Award
American Trucking Associations is seeking nominations for the second annual Mike Russell “Good stuff” Trucking Image Award.
The award honors those that creatively implement the “Good stuff. Trucks Bring It.” campaign in order to generate positive awareness of the trucking industry, ATA said.
“Trucking delivers nearly everything America uses daily, and we’re proud of our role,” said ATA President Bill Graves. “This award honors those who have gone above and beyond to educate the American public on the essentiality of trucking — and make “Good stuff. Trucks Bring It.” more than just a slogan.”
The award is named in honor of the late Mike Russell, who helped develop the campaign in his role as ATA’s vice president of public affairs.
Submissions will be evaluated by an impartial panel of judges based on creativity, execution and reach and impact. Submissions must be submitted to the image campaign by Sept. 19. Winners will be announced during ATA’s annual Management Conference & Exhibition Oct. 4-7 in New Orleans.
